Read Buying In: The Secret Dialogue Between What We Buy and Who We Are by Rob Walker Free Online
Book Title: Buying In: The Secret Dialogue Between What We Buy and Who We Are|
The author of the book: Rob Walker
Edition: Random House
Date of issue: June 3rd 2008
ISBN 13: 9781400063918
Format files: PDF
The size of the: 15.97 MB
City - Country: No data
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Reader ratings: 6.9
Read full description of the books:
Much more than a simple, cocktail party business book -- it's an attentive, subtle and entertaining meditation that not only uncovers the latest trends in buying, selling and marketing but also pushes readers to consider larger questions beyond these subjects. Personally, since finishing the book, I've taken a harder look at my purchases and what they mean to my larger sense of identity. Not that this is some kind of Chicken Soup for the Marketing Soul, but Walker isn't afraid to follow his many case studies and pieces of hard evidence to wherever they lead, and sometimes that means not only a critique of consumer culture but a look at contemporary American culture as a whole.
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Read information about the authorI joined Goodreads in April 2008, and my bookshelf tracks a) only what I've read since then, and b) only voluntary reading, leaving out the [many] books I *have to* read for work and research.
PS For whatever reason, Goodreads can't get its act together on making it easy for me to remove superfluous books that are listed here as things I've written. If you see something that seems unlikely listed in the books "by" me, it's probably a Goodreads glitch, and you should let them know. It seems to happen every other month and I'm tired of badgering them about it.